At Pink Lady we take safer gambling seriously and are committed to helping players keep control. We promote responsible play, prioritise player safety and provide clear tools and guidance so customers can make informed choices about how they gamble.
We aim to create a safe environment where gambling is a form of leisure. Our approach is built on practical protections: age verification, identity checks where required, and clear information about risks so players understand what healthy play looks like.
Players can choose from a range of controls to manage their account activity. These include deposit limits, loss limits, time-outs and options to take an extended break or close an account temporarily. We encourage regular review of these settings.
Deposit limits let you set daily, weekly or monthly maximums to control how much you add to your account. Limits are adjustable through your account settings and take effect immediately or after a short processing period, depending on the choice made.
Loss limits help cap how much you can lose over a chosen period. Setting a loss limit is a practical way to reduce risk and keep gambling within affordable boundaries. We recommend choosing limits that fit your personal budget.
Use time limits to set how long you play in a single session, and consider regular account breaks to reflect on your activity. Time-outs are available for short pauses, and account breaks provide a longer cooling-off period when needed.
If you feel you need to stop gambling for a longer period you can self-exclude. Self-exclusion suspends access to your account for a chosen duration and removes targeted marketing while it is in effect. This is a strong, effective step for anyone seeking an extended break.
Be aware of warning signs such as chasing losses, gambling with money needed for bills, neglecting responsibilities, or feeling unable to stop. If you notice these patterns in yourself or someone close to you, consider using activity controls or seeking support.
Simple habits can help keep play enjoyable: set limits before you start, stick to a budget, avoid gambling when stressed or impaired, and review your activity regularly. If you share an account, ensure only authorised users have access and protect your login details.
If you need assistance, contact recognised support organisations such as GamCare or your local NHS services for confidential advice and treatment options. Speaking to friends, family or a trained counsellor can also help, and professional services can provide tailored support and referrals.
We encourage all players, including those using PinkLady, to use the tools available and to seek help early if gambling stops being fun. Responsible gambling is a shared responsibility and we are here to support safe, controlled play.